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About Us


Our Story

MAXUM fitness was born out of a desire to provide unique, high-quality home gym equipment to an increasing number of Canadians who shop for fitness equipment online. Now, more than ever, we realize that people are looking for exceptional at-home strength and fitness solutions. We are fitness enthusiasts ourselves. Our passion drives us to provide fitness equipment that we would want in our own home gyms. As a startup Canadian brand, we continually strive to achieve the highest level of quality in our equipment and services. Although MAXUM fitness is based in the Greater Toronto Area, and has a regional focus on Southern Ontario, we service customers all across Canada with the same passion and commitment to excellence.

Our Mission

Being fitness equipment consumers ourselves, we know first hand the challenges of searching for fitness equipment and knowing if you’re getting a good deal at the right level of quality. Our mission is to provide our customers with fitness equipment that meets our quality standards at affordable prices.

Our Values

Honesty and integrity are values that we aspire to in life and in business. We’re not about tricks and tactics. We will always be straight up and treat our customers with the respect that everyone deserves.

Our Products

Our products are designed in house and produced by fitness equipment manufactures that we have partnered with in China. To ensure that their production faculties and methods meet our standards, our business partner in China has visited and toured each of their factories and personally oversees the production of our products. Our products are backed by a manufacturer warranty.

Customer Service

We pride ourselves in the fact that we care about our customers. We were customers not too long ago ourselves. We follow the golden rule of customer service – treat customers the way we would want to be treated. So we go that extra mile to make sure our customers are happy and satisfied with our products and our service. We’re here to help in any way we can.