MAXUM Inventory Update: Why Stock Is Limited Right Now and How We’ll Resolve It

First, thank you. Whether you’ve been with MAXUM for years or you’re just discovering us now, your support means a lot, especially as demand for our equipment continues to exceed supply. We know delays and presales can be frustrating, so we want to share a clear, honest update on what’s happening behind the scenes.

Recently, Brian Lee shared this message on behalf of our leadership team: 

“We are having difficulty keeping up with demand and have had a few prospective customers question why they need to pay for a preorder that is not scheduled to arrive until late January. One suspected that we take the money first, then outsource the production to a third party. This is not the case as you know. We have our factories pumping out as much as possible at the moment, but the demand is outstripping the supply.”

—Brian Lee

Why are some products out of stock

Over the past year, demand for our equipment has grown much faster. It has been incredible to see, but it also means that many of our most popular items, including functional trainers, Smith machines, racks, benches, and dumbbells, are selling out faster than we can restock them.

To be clear:

• We do not take pre-order funds and outsource production afterward.
• Our factories are already producing equipment at full capacity.
• Inventory often sells out before the next shipment arrives.

To Our Customers: Staying Committed to Fair Pricing

MAXUM Fitness is a, family-owned business, and it means a lot to see our equipment recognized as some of the best on the market at any price point.

We have always treated customers the way we would want to be treated, and that includes being honest about demand and availability. Some of our most popular items are currently available for pre-order with clear delivery timelines because they continue to sell out faster than we can restock them. While we could raise prices based on demand, that is not how we do business. We are committed to offering high-quality products at fair, honest pricing for our customers.

How We’re Catching Up to Demand

We’ve put a long-term operational plan into motion to address this at the source. Our goals include:

• Expanding production and shipment volumes so we can maintain a consistent one-month inventory
• Increasing factory output to keep pace with growing demand
• Improving production scheduling across our core equipment lineup
• Securing larger inventory volumes per shipment to reduce sellouts between restocks

These changes take time, but they are already underway. Our team is focused on shortening pre-order windows and keeping more products in stock consistently for our customers.

Our Vision Remains: “One Gym to Rule Them All”

Our slogan is not just marketing. It is the mission behind every design we create. We want to provide Canadian home gym owners with equipment that can replace commercial memberships, multiple machines, and unnecessary upgrades. Our goal has always been to build products that make training at home simpler, stronger, and more complete.

If you have any questions about pre-orders, inventory, or your order, we are here to help. Contact us anytime. Your trust matters, and we are committed to earning it every day. Thank you again for your patience and support.